Using Google Analytics to Drive More Sales – Mediums Mediums direct where your site’s traffic is coming from. There are many different kinds of mediums; email newsletters, cost per click, or referrals to name a few.
Using Google Analytics to Drive More Sales – Average Session Duration From the moment someone opens your website to the moment they leave is the average session duration.
Using Google Analytics to Drive More Sales – Acquisition Report The Acquisition Report is where you will likely start when you get into your reporting. It provides a window into your users’ Acquisition-Behavior-Conversion (ABC) cycle: how you acquire users, their behavior on your site after acquisition, and their conversion patterns.
A Tip From The Wizard of Google – 10/6/16 If you set up monthly reports, which is super easy to do, guess what?